Paper Napkin Co.
Strategy + Consulting
A refined starter for brands who want expert direction without handing over the kitchen.
Elegant strategy sessions, curated audits, and a custom content roadmap designed to elevate your presence from the very first bite.
Core Social Media Management
Your signature dish: consistent, beautifully crafted content prepared fresh each week.
Reels, posts, stories, and on-site visuals—expertly plated to keep your brand looking polished, intentional, and impossible to ignore.
Full Content Studio
A luxury, all-access creative feast for brands ready to become the main event.
High-production video, campaigns, ads, storytelling, and press—your own media team, dedicated to turning your brand into a destination.
$500-750
A refined starter for brands who want expert guidance without
committing to a full service entrée.
Small Bites gives you the clarity, structure, and creative
direction you need to run your own social media with
confidence—paired with the support of a seasoned creative team
behind you.
$500 - 750/MONTH
3 MONTH CONTRACT
Your creative check-in: goals, direction, and a clear plan for the month ahead.
A plug-and-play posting roadmap so you never wonder what to post next.
Quick, honest notes on what's working, what's not, and how to improve.
Send us drafts or ideas — we'll help refine them before they go live.
Tool tips, workflow tweaks, caption ideas, and guidance to keep you sharp.
Light, fast help when you need clarity mid-week.
$1500-$2500
Your brand's signature look, story, and online presence fully
prepared, beautifully plated, and delivered fresh each
week.
House Special gives you consistent, polished content without the
stress of running everything yourself.
$1500 - 2500/MONTH
3 MONTH CONTRACT
6 MONTH CONTRACT
A steady stream of high-quality content:
We come to you to capture the photos and videos needed for the month's menu of content.
We handle the visuals, the voice, and the timing – your feed stays active and cohesive.
Specials, menus, flyers, and announcements designed to match your brand's flavor.
A simple snapshot of performance and insights so you always know what's cooking.
Light comment monitoring, message help, and brand consistency across platforms.
$3500-$5000
Your all-access creative experience. Premium, high-touch, and
crafted for brands ready to become the main event.
Chef's Table is where strategy, storytelling, and production come
together to give your business the spotlight it deserves.
$3500 - 5000/MONTH
3 MONTH CONTRACT
6 MONTH CONTRACT
Long-form and premium short-form content designed to elevate your brand:
Professional lighting, filming, and editing — plus concept development, scripting, and shot planning.
Get eyes on your brand through:
All weekly posts, reels, stories, graphics, and on-site content sessions — but dialed up with more direction, more production, and more impact.
With over thirty years of combined experience in PR, media, and brand strategy, Paper Napkin specializes in telling the stories behind food, beverage, and hospitality brands. We believe the best work happens where instinct meets intention, where structure meets spark, and where a brand feels as warm and intentional as the space it lives in.
We love storytelling. We love kitchens, bars, dining rooms, and the people who pour their hearts into them. Our role is to carry the creative weight — the content, the PR, the messaging, the strategy — so you can focus on serving guests, leading your team, and enjoying the work you built your business for.
For brands who want clarity without compromise and creativity with a pulse,
We uncover what makes you unforgettable and craft a story that lets everyone else see it too.
Eric & Tj
ERIC EVERWINE
DIRECTOR OF OPERATIONS
ERIC@NAPKINPLEASE.CO
PAPER NAPKIN CO.
WWW.NAPKINPLEASE.CO
TJ EVERWINE
CREATIVE DIRECTOR
TJ@NAPKINPLEASE.CO